🕒 70% of a salesperson’s time is still taken up by administrative or repetitive tasks. So much time wasted… far from closing.
This observation, shared by many sales managers, opened our webinar. The aim: to explore how AI makes it possible in concrete terms to refocus teams on what really matters – customer relations, negotiation, sales performance.
👉 The challenge: putting sales people back at the heart of their business
Today, being a salesperson means much more than just selling. Segmentation, prospecting, CRM updates, reporting, content production… the list of tasks keeps getting longer and longer. The result? Only 30% of time is devoted to the core business.
Our conviction: it’s time to simplify this daily routine to give teams back their impact.
🚀 3 levers to transform daily sales life thanks to AI.
1. Map the sales path to optimize it more effectively
Understanding the key stages (prospecting, qualification, closing, follow-up…) helps identify high value-added areas – and those to be automated.
2. Automate repetitive actions without losing the human link
Generating prospecting messages, writing reports, updating CRM, preparing appointments… AI can take over where salespeople lose time.
3. Deploying tailor-made AI assistants
At Baker Park, we design AI assistants as true sales co-pilots: simple to use, integrated into existing tools, and aligned with internal processes.
🎯 The benefits are measurable
- Up to 3 hours saved per day for advanced users (Artefact, 2025)
- 79% of salespeople using AI claim to spend more time on sales (Hubspot, 2023)
- Visible gains in the quality of follow-ups, deal follow-up, ongoing skills development…
