{"id":4814,"date":"2024-05-22T11:54:05","date_gmt":"2024-05-22T09:54:05","guid":{"rendered":"https:\/\/baker-park.com\/case-studies\/redesigning-a-harmonized-loyalty-building-onboarding-experience\/"},"modified":"2024-05-22T16:25:09","modified_gmt":"2024-05-22T14:25:09","slug":"redesigning-a-harmonized-loyalty-building-onboarding-experience","status":"publish","type":"case-studies","link":"https:\/\/baker-park.com\/en\/case-studies\/redesigning-a-harmonized-loyalty-building-onboarding-experience\/","title":{"rendered":"Redesigning a harmonized, loyalty-building onboarding experience"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4814\" class=\"elementor elementor-4814\" data-elementor-post-type=\"case-studies\">\n\t\t\t\t<div class=\"elementor-element elementor-element-290e130 e-con-full bandeauArticle e-flex e-con e-parent\" data-id=\"290e130\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f56aa3b elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"f56aa3b\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1270\" src=\"https:\/\/baker-park.com\/wp-content\/uploads\/2024\/03\/Evenements-B2B-personnalise\u00a6us.jpg\" class=\"attachment-full size-full wp-image-2528\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-759c128 e-flex e-con-boxed e-con e-parent\" data-id=\"759c128\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f3f6e08 elementor-widget elementor-widget-heading\" data-id=\"f3f6e08\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Redesigning a harmonized, loyalty-building onboarding experience<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f162f5 elementor-icon-list--layout-inline elementor-align-center caseDetails elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"2f162f5\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/baker-park.com\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\">\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Sector: Retail<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Duration: 4 months<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Year: 2023<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-145e839 elementor-widget elementor-widget-text-editor\" data-id=\"145e839\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"L'audit pr\u00e9alable de l'exp\u00e9rience collaborateur chez ce client du retail a permis d'identifier l\u2019onboarding comme moment critique du parcours des collaborateurs. En effet, sur le r\u00e9seau, 1 collaborateur sur 4 s\u2019en va au cours de ses 3 premiers mois. Du fait d'un manque d'harmonisation d\u2019un service \u00e0 l\u2019autre et d'absence de lignes directrices, le processus d'onboarding appara\u00eet comme peu structur\u00e9 aupr\u00e8s des \u00e9quipes m\u00e9tiers et des nouvelles recrues. Par cons\u00e9quent, cela entra\u00eene des co\u00fbts importants et des manques \u00e0 gagner de performance.\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">A preliminary audit of the employee experience at this retail customer identified onboarding as a critical moment in the employee career path. In the network, 1 in 4 employees leave within their first 3 months. Due to a lack of harmonization from one department to another and the absence of guidelines, the onboarding process appears to be poorly structured for both business teams and new recruits. As a result, there are significant costs and performance shortfalls.<\/span><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dccec5c secWysiwyg elementor-widget elementor-widget-text-editor\" data-id=\"dccec5c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>Project challenges<\/h2>\n<ul>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Comprendre et cartographier en finesse le processus d'onboarding et identifier les irritants \"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Understand and map the onboarding process in detail, and identify irritants  <\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Formaliser un processus d'onboarding homog\u00e8ne, efficace et qui renforce la fid\u00e9lit\u00e9 des nouveaux collaborateurs d\u00e8s leur prise de poste\\n\\n\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Formalize a consistent, efficient onboarding process that reinforces the loyalty of new employees from the moment they take up their positions<br \/><\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Rationnaliser les ressources en limitant l'effort humain sur les t\u00e2ches r\u00e9p\u00e9titives et\/ou administratives mais en le priorisant sur les \u00e9tapes cruciales\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Rationalize resources by limiting human effort on repetitive and\/or administrative tasks, but prioritizing it on crucial stages.<\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Construire un onboarding sp\u00e9cifique pour les managers, int\u00e9grant une phase d'immersion terrain et une introduction sur les principes manag\u00e9riaux de la marque\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Design a specific onboarding program for managers, including an immersion phase in the field and an introduction to the brand&#8217;s managerial principles.<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ff05158 e-flex e-con-boxed e-con e-parent\" data-id=\"ff05158\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1cc9560 elementor-widget elementor-widget-heading\" data-id=\"1cc9560\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Baker Park methodology<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8711c2c e-grid blkGridMethodo e-con-boxed e-con e-child\" data-id=\"8711c2c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2589797 elementor-widget elementor-widget-text-editor\" data-id=\"2589797\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>Identify<\/h3>\n<p><strong>Auditing the existing onboarding process (stakeholders, organization, tools, etc.) and employee perceptions<\/strong><\/p>\n<ul>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Entretiens m\u00e9tiers avec des responsables RH et SI de briques de l\u2019exp\u00e9rience d'onboarding sur leurs attentes, projets et d\u00e9ploiements \u00e0 venir et contraintes m\u00e9tiers \"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Business interviews with HR and IS managers of onboarding experience bricks, on their expectations, future projects and deployments, and business constraints.  <\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Entretiens collaborateurs arriv\u00e9s r\u00e9cemment sur leur exp\u00e9rience d'onboarding, les love points, pain points et manquements\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Interviews with recent arrivals about their onboarding experience, love points, pain points and shortcomings.<\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Construction d'une V0 de l'exp\u00e9rience cible d'onboarding sur la base des \u00e9changes internes et externes\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Construction of a V0 of the target onboarding experience based on internal and external exchanges<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-229ee90 elementor-widget elementor-widget-text-editor\" data-id=\"229ee90\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>Ignite<\/h3>\n<p><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Tester puis valider l'exp\u00e9rience cible d'onboarding aupr\u00e8s des collaborateurs \"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\"><strong>Test and validate the target onboarding experience with employees<\/strong> <\/span><\/p>\n<ul>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Ateliers d'it\u00e9rations sur la V0 et validation de l'exp\u00e9rience cible collaborateur si\u00e8ge et exp\u00e9rience cible collaborateur r\u00e9seau\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Iteration workshops on V0 and validation of the target experience for head office employees and the target experience for network employees.<\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Pr\u00e9sentation et mise en situation de sc\u00e9narii de l'exp\u00e9rience cible aupr\u00e8s des collaborateurs interrog\u00e9s lors des entretiens en mode \\\"test utilisateur\\\" \"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Presentation and role-playing of target experience scenarios with employees interviewed in &#8220;user test&#8221; mode.  <\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Exposition des sc\u00e9narii retenus, avec leurs avantages et inconv\u00e9nients selon notre expertise, aupr\u00e8s du CODIR et choix d\u2019un sc\u00e9nario privil\u00e9gi\u00e9\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Presentation of the selected scenarios, with their advantages and disadvantages according to our expertise, to the CODIR and choice of a preferred scenario.<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52a292a elementor-widget elementor-widget-text-editor\" data-id=\"52a292a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>Impact<\/h3><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8d8eee7 e-flex e-con-boxed e-con e-parent\" data-id=\"8d8eee7\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6fdb4e0 elementor-widget elementor-widget-heading\" data-id=\"6fdb4e0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key figures<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4ed9595 e-grid secKeyFigures e-con-full e-con e-child\" data-id=\"4ed9595\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65d97a8 elementor-widget elementor-widget-text-editor\" data-id=\"65d97a8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>1<\/h3>\n<p>partnership created between the brand and a digital player in employee experience  <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30cdbe3 elementor-widget elementor-widget-text-editor\" data-id=\"30cdbe3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>5<\/h3>\n<p>user testing of the new employee experience  <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09e8be3 e-flex e-con-boxed e-con e-parent\" data-id=\"09e8be3\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64298a8 elementor-widget elementor-widget-heading\" data-id=\"64298a8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Benefits for stakeholders<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a7d93c secWysiwyg elementor-widget elementor-widget-text-editor\" data-id=\"8a7d93c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>For employees<\/strong><\/p>\n<ul>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Une exp\u00e9rience am\u00e9lior\u00e9e, d\u00e8s le processus d\u2019onboarding jusqu\u2019au d\u00e9part de l\u2019entreprise\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">An enhanced experience, from the onboarding process right through to leaving the company<\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Un accueil plus serein et mieux organis\u00e9 qui g\u00e9n\u00e8re plus de confiance dans les premiers moments avec la marque\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">A more serene and better organized welcome that generates more trust in the first moments with the brand<\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Une meilleure int\u00e9gration sociale au sein des services qui offre plus de fluidit\u00e9 dans les \u00e9changes avec les autres collaborateurs\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Improved social integration within departments, allowing for more fluid exchanges with other employees<\/span><\/li>\n<\/ul>\n<p><strong>For the HR team  <\/strong><\/p>\n<ul>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Un processus d\u2019onboarding clarifi\u00e9 et fl\u00e9ch\u00e9, plus simple \u00e0 transmettre et \u00e0 appliquer\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">A clearer, more focused onboarding process, easier to communicate and apply<\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Une automatisation des t\u00e2ches permettant moins d\u2019effort pour chaque nouvelles recrue\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Automation of tasks to reduce effort for each new recruit<\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Une meilleure fid\u00e9lisation qui entra\u00eene une baisse des efforts de recrutement\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Improved retention leads to lower recruitment efforts<\/span><\/li>\n<\/ul>\n<p><strong>For head office and network  <\/strong><\/p>\n<ul>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Une r\u00e9duction du turn over sur le moyen et le long terme et des efforts de recrutement\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">A reduction in staff turnover over the medium and long term and recruitment efforts<\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"Davantage d'engagement collaborateur qui corrobore les valeurs v\u00e9hicul\u00e9es par la marque employeur\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Increased employee commitment to the values conveyed by the employer brand<\/span><\/li>\n<li><span data-sheets-root=\"1\" data-sheets-value=\"{\"1\":2,\"2\":\"S'assurer du partage et de l'adh\u00e9sion aux valeurs et au r\u00e9cit de marque de tous les collaborateurs de l'entreprise\"}\" data-sheets-userformat=\"{\"2\":13185,\"3\":{\"1\":0},\"10\":0,\"11\":4,\"12\":0,\"15\":\"Ubuntu\",\"16\":9}\">Ensure that all company employees share and adhere to the brand&#8217;s values and narrative.<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":2528,"template":"","case":[42],"case_tag":[],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/baker-park.com\/en\/wp-json\/wp\/v2\/case-studies\/4814"}],"collection":[{"href":"https:\/\/baker-park.com\/en\/wp-json\/wp\/v2\/case-studies"}],"about":[{"href":"https:\/\/baker-park.com\/en\/wp-json\/wp\/v2\/types\/case-studies"}],"version-history":[{"count":3,"href":"https:\/\/baker-park.com\/en\/wp-json\/wp\/v2\/case-studies\/4814\/revisions"}],"predecessor-version":[{"id":4817,"href":"https:\/\/baker-park.com\/en\/wp-json\/wp\/v2\/case-studies\/4814\/revisions\/4817"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/baker-park.com\/en\/wp-json\/wp\/v2\/media\/2528"}],"wp:attachment":[{"href":"https:\/\/baker-park.com\/en\/wp-json\/wp\/v2\/media?parent=4814"}],"wp:term":[{"taxonomy":"case","embeddable":true,"href":"https:\/\/baker-park.com\/en\/wp-json\/wp\/v2\/case?post=4814"},{"taxonomy":"case_tag","embeddable":true,"href":"https:\/\/baker-park.com\/en\/wp-json\/wp\/v2\/case_tag?post=4814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}