Objectives

  • build the proposed content (inspiring experience / demonstrative use cases) to generate interest and make it concrete
  • develop the activation strategy from targeting, to invitation, to data capture during the event and post-event activation (meetings, social media publication)
  • engage employees in the construction of the content and the event to support the change management

Our methodology

  • preliminary workshops to define the proposed content and engage employees
  • creation of the event (choice of location, development of experiences, development of content, data management, dashboarding)

Performance metrics

  • knowledge and interest of offers before/ after
  • employee commitment
  • meetings generated
  • shares made on social networks

Find out more about our clients…