Objectives

Create a supportive environment of exchange between key accounts and prospects & customers
to :

  • Gather present and future issues from clients and prospects
  • explain the different offers in the client’s portfolio to encourage upsell and create interest
  • create data to create personalized one-to-one post-event meetings
  • develop a learning curve for the ROI of data-driven events to fully integrate it into the acquisition and upsell strategy

Our methodology

  • sourcing, organization and production of a place suited to the problem
  • sourcing and production of an animation to accelerate the sales process
  • Capture of customer insights during the live event in order to gather awareness and interest in the product portfolio
  • reconstitution of the event’s acquisition funnel and analysis
  • dashboarding and personalized post-event interaction recommendations based on the data collected