• create a common multi-product experience framework to create a continuous and homogeneous customer experience improvement process
  • unify and simplify the customer experience to regain a platform logic

Our methodology

  • qualitative multi-product customer interviews on the stages of the general customer journey and general expectations of the Company Benefits experience
  • business interviews on all products and experiences and the company’s efforts to build them
  • mapping of a common customer journey for the Company Benefits market based on market customer expectations and objectives defining the macro attributes of the company’s target experience

Find out more about our clients…