Objectives
- Loyalty: improve performance on priority targets
- Image: develop brand awareness and its values of closeness and support
- Economic balance: build a service offer adapted to the profiles and problems of clients using the group’s infrastructures
- Monitoring: Simplify and homogenize the elements of satisfaction measurement in customer vision (perceived quality) and product vision (produced quality)
- Deployment: involving employees and partners through co-construction
Our methodology
- Identify and understand the service to be delivered in terms of customer and product vision.
- Design the target vision and quicks-wins in co-construction
- Test & measure to ensure the reliability of the Business Case
- Deploy and lead the new experience’s employee projects
